Course Schedule:

Week 1- (Jan. 18, 2007) Course Overview and Introduction

Primary Readings

Primary Readings are required for class discussion.

Secondary Readings

Secondary Readings are supplemental materials related to the topic.

Deliverables

Personal Introductions
Syllabus Overview

Week 2 - (Jan. 25, 2007) The Search [Top]

Primary Readings

The Search: How Google and Its Rivals Rewrote the Rules of Business and Transformed Our Culture by John Battelle. Chapters 1 - 4

Secondary Readings

Deliverables

Class Work: Discuss the Database of Intentions
Review Paper: The Search (1 page)

Week 3 - (Feb. 1, 2007) The World of Google [Top]

Primary Readings

The Search: How Google and Its Rivals Rewrote the Rules of Business and Transformed Our Culture by John Battelle. Chapters 5 - 11 and Epilogue

Secondary Readings

http://www.jux2.com/ (compare search results)
GigaBlast (note their government search)
Relona interactive search
Brint.com (business technology, economy search)

Deliverables

Review Paper: The Search (1 page)

Week 4 - (Feb. 8, 2007) Using and Evaluating Search Engines [Top]

Primary Readings

Google: The Missing Manual, Second Edition By Sarah Milstein, Rael Dornfest, J.D. Biersdorfer, Matthew MacDonald. Chapters 1 - 2.
Krug, Steve. "How do we really use the web?" from Don't Make Me Think! A Common Sense Approach to Web Usability. 2000. QUE.
Jansen, B.J. and Pooch, U. (2001). A Review of Web Searching Studies and a Framework for Future Research. Journal of the American Society of Information Science and Technology, 52(3). 235-246.

Secondary Readings

Choo, C. W., Detlor, B., & Turnbull, D. (2000). Information Seeking on the Web: An Integrated Model of Browsing and Searching. First Monday, 5(2).
Morrison, J. B., Pirolli, P., & Card, S. K. (2001). A Taxonomic Analysis of What World Wide Web Activities Significantly Impact People's Decisions and Actions. Proceedings of CHI 2001, Seattle, WA.
Bates, Marica J. (1989). The Design Of Browsing And Berrypicking Techniques For The Online Search Interface. Online Review, 13 (5), 407-431, 1989.
Navarro-Prieto, R., M. Scaife, et al. (1999). Cognitive Strategies In Web Searching. Human Factors and the Web Conference, Gaithersburg, Maryland.
Kelly, Diane & Belkin, Nicholas J. (2001) Reading Time, Scrolling and Interaction: Exploring Implicit Sources of User Preferences for Relevance Feedback. Proceedings of SIG. New Orleans, LA. pp 408-409.

Deliverables

Class Work: Using Search Engines
Search Site Review Selection (for presentation next week)
Initial Project or Paper topics discussion

Week 5 - (Feb.15, 2007) Foundations of Web Information Retrieval [Top]

Primary Readings

Brin, S and Page, L. (1998) The anatomy of a large-scale hypertextual web search engine. World Wide Web 7 Conference.
Hearst, M. (2000). Next Generation Web Search: Setting Our Sites. Bulletin of the IEEE Computer Society Technical Committee on Data Engineering.
Woodruff, Allison; Aoki, Paul M.; Brewer, Eric; Gauthier, Paul & Rowe, Lawrence A. (1996) An Investigation of Documents from the World Wide Web. Computer Networks and ISDN Systems. Vol 28, Nos. 7-11, pp. 963-980.
Ivory, Melody Y & Hearst, Marti A. (2002) Statistical Properties of Highly-Rated Web Sites. Proceedings of ACM SIGCHI. pp 1-8.

Secondary Readings

Kobayashi, M., & Takeda, K. (2000). Information Retrieval on the Web. ACM Computing Surveys, 32(2).
Bazaac, D. (2002) The Meta Search Engines: A Web Searcher's Best Friends. October 10, 2002 from evolt.org.
Thurow, S. (2002) Search Engine Visibility. New Riders. (Bonus Materials!)
Spinellis, D. (2003) The Decay and Failures of Web References. Communications of the ACM, 46(1):71-77.

Deliverables

Class Work: Evaluating Search Engines
Search Site Presentation
Project or Paper topics discussion

Week 6 - (Feb. 22, 2007) Beyond Text - Searching for Images, Audio & Video Top]

Primary Readings

Google: The Missing Manual, Second Edition By Sarah Milstein, Rael Dornfest, J.D. Biersdorfer, Matthew MacDonald. Chapter 3.
Williamson C. & Shneiderman, B. (1992) The dynamic HomeFinder: Evaluating dynamic queries in a real-estate information exploration system. In Proceedings of the fifteenth annual international ACM/SIGIR conference on research and development in information retrieval. pp. 338-346.

Secondary Readings

Clusty
Li, Mingzhe; Claypool, Mark; Kinicki, Robert & Nichols, James (2003) Characteristics of Streaming Media Stored on the Internet. Technical Report# WPI-CS-TR-03-18. CS Department, Worcester Polytechnic Institute.

Deliverables

Topic Review

Week 7 - (Mar. 1, 2007) Informetrics, Webometrics and Web Use metrics [Top]

Primary Readings

Larson, Ray (1996). Bibliometrics of the World Wide Web: An Exploratory Analysis of the Intellectual Structure of Cyberspace. Paper presented at the 59th ASIS Annual Meeting, Baltimore, Maryland.
Kleinber, Jon. 1998) Authoritative Sources in a Hyperlinked Environment. Journal of the ACM, Vol. 46, No. 5. pp 604-632.
Turnbull, Don. (1996) Bibliometrics and the Web. Technical Report FIS-12-19-1996-1, University of Toronto.
Spertus, E. (1997, April 7-11). ParaSite: Mining Structural Information on the Web. Paper presented at the Sixth International World Wide Web Conference, Santa Clara, CA.

Secondary Readings

Rousseau, R. (1997). Sitations: an exploratory study. CyberMetics: International Journal of Scientometrics, Informetrics and Bibliometrics, 1(1), 1-7.
Almind, T. C., & Ingwersen, P. (1997). Informetric Analyses on the World Wide Web: Methodological Approaches to 'Webometrics'. Journal of Documentation, 53(4), 404-426.
Ingwersen, P. (1998). The Calculation of Web Impact Factors. Journal of Documentation, 54(2), 236-243.

Deliverables

Topic Review

Week 8 - (Mar. 8, 2007) Web Analytics [Top]

Primary Readings

Google: The Missing Manual, Second Edition By Sarah Milstein, Rael Dornfest, J.D. Biersdorfer, Matthew MacDonald. Chapter 10.
Extended Log File Format - W3C Working Draft WD-logfile-960323
Haigh, Susan and Megarity, Janette. (1998). Measuring Web Site Usage: Log File Analysis. Network Notes #57. ISSN 1201-4338. Information Technology Services Report, National Library of Canada.
Silverstein, C., Henzinger, M., Marias, H., & Moricz, M. Analysis of a Very Large Altavista Query Log Techical Report- Digital Systems Research Center. Octover 26,1998. 1998-014.
Jansen, B. J., A. Spink, et al. (1998). Real Life Information Retrieval: A Study of User Queries on the Web. SIGIR Forum: A Publication of the Special Interest Group on Information Retrieval. 32: 5-18.
Pitkow, J. E. (1997). In Search of Reliable Usage Data on the WWW. Sixth International World Wide Web Conference, Santa Clara, CA.

Secondary Readings

WebTrends Log Analyzer Series Datasheet
Cooley, R. W., B. Mobasher, et al. (1999). "Data Preparation for Mining World Wide Web Browsing Patterns." Knowledge and Information Systems.
Fayyad, U., G. Piatetsky-Shapiro, et al. (1996). "The KDD Process for Extracting Useful Knowledge from Volumes of Data." Communications of the ACM 39(11): 27-34.
Calore, Michael. (2001). Log File Lowdown. Lycos-WIRED Webmonkey
Webmonkey Staff (2000-2001) eBusiness: Tracking. Lycos-WIRED Webmonkey.
Wu, K.-l., P. S. Yu, et al. (1998). "Speedtracer: A web usage mining and analysis tool." IBM Systems Journal 37(1): 89-105.Â
Recker, M. R. and J. E. Pitkow (1996). Predicting Document Access in Large, Multimedia Repositories. ACM Transactions on Computer-Human Interaction. 3(4), pp 352-375.
Nielsen, Jakob. (1998). Tracking the Growth of a Site.Â Alterbox Report.

Systems

Deliverables

Topic Review
Class Work: Web Analytics Assignment Discussion

Week 9 - (Mar. 15, 2007) Spring Break - No Scheduled Class [Top]

Week 10 - (Mar. 22, 2007) No Class - IA Summit

Week 11 - (Mar. 29, 2007) Search Engine Optimization & Marketing [Top]

Primary Readings

Google: The Missing Manual, Second Edition By Sarah Milstein, Rael Dornfest, J.D. Biersdorfer, Matthew MacDonald. Chapter 9.
Rosenfeld, L., Wiggins, R. Using search analytics to diagnose what's ailing your IA | Slideshow

Secondary Readings

Deliverables

Topic Review
Web Analytics Reports Due

Week 12 - (Apr. 5, 2007) Web Advertising [Top]

Primary Readings

Google: The Missing Manual, Second Edition By Sarah Milstein, Rael Dornfest, J.D. Biersdorfer, Matthew MacDonald. Chapter 9.

Secondary Readings

Deliverables

Topic Review

Week 13 - (Apr. 12, 2007) Information Filtering [Top]

Primary Readings

Belkin, N. J. and W. B. Croft (1992). Information Filtering and Information Retrieval: Two Sides of the Same Coin? Communications of the ACM 35(12): 29-38.
Resnick, P. and Varian, H. (1997). Recommender Systems. Communications of the ACM 40(3).
Turnbull, Don and Efron, Miles (2006) OpenChoice: A Platform for Web Content Classification & Filtering Workshop paper for the Open Source Workshop at the 15th International World Wide Web Conference. Edinburgh, Scotland. May 23, 2006.
AIRWeb: Adversarial Information Retrieval on the Web

Secondary Readings

Terveen, L., W. Hill, et al. (1997). PHOAKS: A System for Sharing Recommendations. Communications of the ACM 40(3): 59-62.
Balabanovic, M. and Y. Shoham (1997). Fab: Content-Based, Collaborative Recommendation. Communications of the ACM 40(3): 66-72.
Goldberg, D., D. Nichols, et al. (1992). Using Collaborative Filtering to Weave an Information Tapestry. Communications of the ACM 35(12): 61-70.

Deliverables

"Future of Search" Paper Due
Class Discussion: Is Filtering a Necessary Evil? The Costs of Content Filtering
Topic Review

Week 14 - (Apr. 19, 2007) Federated Search, Meta-Search and Digital Libraries

Primary Readings

Callery, A. (1996). Yahoo! Cataloging the Web. Untangling the Web Conference, University of California, Santa Barbara.
Borgman, C.L. (1999) What are Digital Libraries? Competing Visions. Information Processing and Management.
Hane, Paula J. (2003) The Truth About Federated Searching. Information Today Magazine.
Linden, Greg (2007) The End of Federated Search?
Ke, Y., Deng, L, et al. (2005) Web dynamics and their ramifications for the development of Web search engines.
Kules, B. Kustanowitz, J. & Shneiderman, B. (2006) Categorizing web search results into meaningful and stable categories using fast-feature techniques. Proceedings of the 6th ACM/IEEE-CS joint conference on Digital libraries. Chapel Hill, NC, USA

Secondary Readings

Dogpile (meta search)
Lossau, Norbert (2004) Search Engine Technology and Digital Libraries Libraries Need to Discover the Academic Internet. D-Lib Magazine. June 2004, Volume 10 Number 6
WebFeat, Inc. (2005) University of Pittsburgh: Custom Branded Zoom! Improves Use of over 200 Scholarly Resources. (Case Study)
The Shibboleth Project
Innovative Interfaces: Digital Collections
Intute (education and research search)
OAIster (academic search using metadata)
Online Medical Search (medical metasearch)
Meng, W., Yu, C., Liu, K. (2002) Building efficient and effective metasearch engines.ACM Computing Surveys, 34:1.

Deliverables

Week 15 - (Apr. 26, 2007) Intranet, Enterprise and Specialized Search

Primary Readings

Li, H., Cao, Y, et al. (2005) A new approach to intranet search based on information extraction.Proceedings of the 14th ACM international conference on Information and knowledge management (CIKM).
Hawking, D. (2004) Challenges in enterprise search. Proceedings Fifteenth Australasian Database Conference.
Rajat Mukherjee & Jianchang Mao. (2004) Enterprise Search: Tough Stuff. ACM Queue Magazine. Volume 2 , Issue 2 (April 2004) pp 36-46.
Stenmark, Dick (2005). One week with a corporate search engine: A time-based analysis of intranet information seeking. Proceedings of AMCIS 2005, Omaha, Nebraska, August 11-14, 2005, pp. 2306-2316.
Farnum, C. (2007) Tuning up Site Search. | Slideshow Presentation at the Information Architecture Summit. Las Vegas, NV.

Secondary Readings

Deliverables

Class Work: Research Paper or Projects Review

Week 16 - (May 3, 2007) No Class - CHI 2007